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Resume & About

Baher Magally

Graphic Designer · Brand Identity · Founder

Graphic designer and founder based in Warsaw. Leads AdZology — a full advertising & publicity agency — and founded BARYQ, a luxury streetwear clothing brand. Builds digital products (extensions and web tools) end to end. Strong brand-identity and campaign craft, with print-production literacy (CMYK, prepress, print-ready files) when delivery requires it. Currently applies visual QA discipline at Lionbridge across multilingual digital products.

Warsaw, Poland

Last CV update: Q3 · 01 June 2026

7+

Years of exp

9+

Ventures built

35+

Design work

About

Background. Graphic designer in Warsaw since 2018. Brand identity, advertising, digital products, and ventures — with enough print-production literacy to get artwork through prepress when it needs to.

Products. AdZology is my full advertising & publicity agency. BARYQ is my luxury streetwear clothing label. PURKR is a space-burger restaurant I’m opening. Boostify, lnki.to, BUB SUB, BlinkOTP, BENOU, and RABY are digital products I designed and ship myself.

Principle. Strong design holds up in use — on screen, in campaign, and in print. Specs and craft matter, but the idea and the brand come first.

Process. Direction, identity, campaign systems, and ship. When it’s software, the same rigor applies to UX, build, and launch.

Graphic Designer

Brand identity, advertising, packaging, and visual systems for clients and personal work since 2018.

Founder & CEO

AdZology — advertising & publicity agency. BARYQ — luxury streetwear. Product and hospitality ventures under BRKMB.

Product Builder

Chrome extensions, web tools, and privacy-first apps designed and shipped end to end.

Visual QA

Layout, typography, and consistency across localized UI at Lionbridge — with print-ready discipline when production requires it.

Key achievements

  • 01

    Built BARYQ end-to-end — brand strategy, visual identity, packaging concepts, and 20+ production-ready deliverables with strict guideline compliance.

  • 02

    Prepared professional print-ready artwork for 15+ freelance clients using CMYK workflows, bleed, crop marks, and commercial print specifications.

  • 03

    Executed structured visual QA on hundreds of localized UI screens per release at Lionbridge, documenting defects and validating RTL layouts across markets.

Experience

Visual QA & Localization Specialist

Nov 2024 – Present

Lionbridge · Warsaw, Poland

  • Executed structured visual quality checks on hundreds of localized UI screens per release cycle, verifying layout accuracy, typography consistency, alignment, spacing, and color rendering against production standards.
  • Identified and documented visual defects — text truncation, font rendering issues, overlapping elements, layout breaks — using systematic QA workflows and defect reporting tools, enabling on-time product delivery.
  • Validated RTL (right-to-left) and bidirectional layout systems, ensuring visual consistency and brand guideline compliance across multiple languages and markets.
  • Partnered with international QA, Design, and Product teams to communicate defects clearly and drive resolution, applying cross-functional collaboration skills directly comparable to print vendor management.

Founder & Creative Director

2025 – Present

BARYQ · Warsaw, Poland

  • Directed end-to-end development of BARYQ — a premium streetwear brand with Egyptian heritage influences — from brand strategy, naming, and visual identity through production-ready artwork and multi-channel launch.
  • Designed complete brand identity system: logotype, crown/star mark, typography hierarchy, CMYK color palette, and apparel graphic artwork — all delivered as print-ready production files meeting commercial print specifications.
  • Developed packaging concepts and product label artwork, applying bleed, crop marks, and substrate-appropriate color profiles to ensure design intent is maintained from file through physical output.
  • Managed asset library of 20+ brand deliverables across apparel, digital, packaging, and marketing categories — maintaining strict visual consistency and brand guideline compliance at every touchpoint.
  • Oversaw Shopify storefront UI/UX, aligning digital product presentation with brand identity standards and executing rapid design iterations based on performance feedback.
  • Established a scalable visual identity system supporting future product expansion across apparel, packaging, and digital platforms.

Graphic Designer

2018 – Present

Freelance · Warsaw, Poland

  • Delivered complete visual identity systems for 15+ clients across small businesses and personal brands — including logos, typography, color systems, and multi-format marketing collateral.
  • Designed campaign and promotional visuals — posters, event branding, apparel graphics, and digital assets — with strong brand consistency across formats.
  • Prepared print-ready artwork when needed (CMYK, bleed, crop marks, vendor specs) so design intent survives production.
  • Managed client communication from creative brief through final delivery across digital and print touchpoints.

Featured project

BARYQ — Luxury Streetwear Brand

A premium streetwear label I founded and run end to end — naming, positioning, identity, packaging, campaigns, and the Shopify store. Egyptian heritage meets European craft: restrained typography, gold accents, and production-ready assets across print and digital.

View case study →

Core competencies

Brand Identity Systems · Brand Guidelines · Typography & Layout Design

Advertising & Campaign Creative · Packaging Concepts · Visual Direction

Product Design · UI Systems · Chrome Extensions · Web Tools

Visual Quality Assurance · Cross-Functional Collaboration · Stakeholder Communication

Print-Ready Artwork · Prepress & Preflight · CMYK Color Workflows (when required)

Adobe Creative Suite · Illustrator · Photoshop · InDesign · Figma

Tools & software

Design & Production

Adobe Creative Suite · Adobe Illustrator · Adobe Photoshop · Adobe InDesign · Adobe Premiere · Adobe XD · Figma

QA & Collaboration

Jira · Microsoft Office · Structured Defect Reporting Workflows

Education

Vistula University, Warsaw, Poland

Bachelor of Graphic Design

March 2025 · GPA 4.02 / 5.0

Certifications

View all →
  • Fundamentals of Graphic Design — California Institute of the Arts (Coursera, 2021)

  • Salesforce Sales Development Representative — Coursera · SV Academy (2025)

  • EF SET English Certificate — C2 Proficient, 75/100 (2022)

  • Google Ads — Google Skillshop (2022–2023)

  • Digital Skills: Digital Marketing — Accenture · FutureLearn (2021)

  • VIP Digital Marketing Master Course — Udemy (2019)

Languages

Arabic (Native)English (Advanced)Polish (Basic)