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BrandingIn Progress
BARYQ — Luxury Brand Identity
End-to-end brand system: logo, typography, packaging, and campaign visuals.
Overview
BARYQ is a luxury fashion brand requiring a distinctive, elevated visual language that communicates craftsmanship and exclusivity.
My role
Founder, Creative Director, Lead Designer
Process
- Market & competitor research
- Mood boards and art direction
- Logo and typography system
- Packaging and lookbook design
Results
- ✓ Cohesive luxury brand system
- ✓ Scalable identity for digital and print
- ✓ Launch-ready campaign assets
Technologies
IllustratorPhotoshopFigma